[SPARK-14134][CORE] Change the package name used for shading classes.

The current package name uses a dash, which is a little weird but seemed
to work. That is, until a new test tried to mock a class that references
one of those shaded types, and then things started failing.

Most changes are just noise to fix the logging configs.

For reference, SPARK-8815 also raised this issue, although at the time it
did not cause any issues in Spark, so it was not addressed.

Author: Marcelo Vanzin <vanzin@cloudera.com>

Closes #11941 from vanzin/SPARK-14134.